Winston Surfshirt x Jimmy Brings wine collab

Since 2012, Jimmy Brings has been satisfying the needs of their customers with their convenient alcohol delivery service that delivers ice cold drinks in under 30 minutes.

This November, Jimmy Brings is announcing an exciting artistic collaboration with Winston and Bustlip from six-piece Australian band Winston Surfshirt.
White Crumble; the crisp new Sauvignon Blanc varietal, is the new drop that tastes like summer is upon us! Winston Surfshirt, once touted as the band to watch by Sir Elton John, performed their last tour to sold out shows across the country and are back in November to launch White Crumble in conjunction with their highly acclaimed new album ‘Apple Crumble.’ The label of the new Sauvignon Blanc, and name of the variety was designed exclusively by Winston and Bustlip, and labelled to reflect their album release.

Jimmy Brings are super excited to have Winston on board creatively for the new wine collaboration. Head of Marketing Jamie Gagliardi says of the wine and new friendship with Winston Surfshirt; "White Crumble is the perfect summer wine - it's super drinkable. With notes of honey, apricot and gooseberry, it's refreshing yet not too sweet. Winston Surfshirt are the perfect collab partner for us. Jimmy Brings delivers drinks to your place where you can enjoy chilling out with friends and kicking back with great summer vibes, and nothing goes better with that than a bottle of cold white wine and the new Winston Surfshirt track!".

Winston and Bustlip from the band worked together on the design of the label, “When I was drawing the design down with the charcoals, I wanted it to look raw, with a reference to the new album we are releasing in the same week as the launch of White Crumble” says Bustlip.

In association with the launch of White Crumble, Jimmy Brings is announcing an Instagram competition where a lucky fan will be able to win a chance to meet Winston Surfshirt. To enter, you must download the Jimmy Brings app and purchase a bottle of White Crumble between November 14th and December 14th. The winner will receive a hand delivered case of White Crumble from Winston himself in the month of December.

This season, Jimmy has delivered more than just convenience with the fresh new Sauvignon Blanc. The artistic collaboration kicks off a summer of good vibes, new music from Winston Surfshirt and parties with no shortage of alcohol!

White Crumble will be available for free delivery (via code CRUMBLE) for a limited time from November 14, across Sydney and Melbourne, via downloading the Jimmy Brings app.